Danish Fashion and Style Tips for Internationals

Picture of Steven Højlund

Steven Højlund

Danish fashion and style guide

Moving to a new country is an adventure, and one of the best ways to feel at home is by embracing the local style. If Denmark is your new home or your next travel destination, you might be wondering how to blend in with the famously stylish Danes. Danish fashion is all about combining simplicity and practicality. In this article, we will walk you through some Danish style tips so you can navigate the local fashion scene like a pro.

What Is Danish Fashion and Style All About?

Before we get into the nitty-gritty, it’s good to understand what Danish fashion really means. The Danes are known for their effortless style that combines neutral colors, and high-quality fabrics. Here, comfort is just as important as aesthetics, and you’ll notice that the natives rarely go overboard with flashy accessories or bold patterns. 

When thinking of Danish style, think of something simple yet chic, where every piece is well thought-out, even if it’s casual. So, as you’re adapting to life in Denmark, keep in mind that it’s not about having the flashiest wardrobe. It’s about choosing quality over quantity and making sure your clothing fits well and feels comfortable for whatever the day brings.

Danish Fashion – How to Dress For Events

Dressing appropriately for different events in Denmark can help you fit in and feel confident. Whether you’re heading to work, attending a wedding, or planning a night out, here are some tips to help you nail the dress code.

Danish Fashion for Work

Formal Dressing in Denmark

In the Danish workplace, the vibe is generally relaxed yet professional. For men, a well-fitted shirt and chinos or tailored trousers are usually a safe bet. You can layer with a blazer or a nice sweater for added polish. 

Women often opt for a smart blouse paired with tailored trousers or a midi skirt. Comfortable shoes are key, especially if you’re commuting on foot or by bike.

In some sectors, it’s still the norm to wear a shirt. This is mainly in finance- or law-related businesses. The tie is rarely seen and used in Denmark. Executives in both the public and private sectors use it. Or, Danish representatives will put it on if they are meeting clients from abroad.

In most other workplaces in Denmark, the dress code is very relaxed. Inclusion has come on the agenda in most companies; thus, acceptance of diversity and needs for self-expression or special needs in both fashion and clothing have become the norm in most companies. The mantra from management is often, “as long as work is done, it doesn’t matter how you look and what you wear.”

Danish Fashion for Weddings or Formal Events

When it comes to weddings and formal events, Danes tend to keep things stylish but not overly flashy. For men, a classic suit in a dark color like navy or charcoal works well. Pair it with a crisp shirt and perhaps a tie if the event calls for it. 

Women can opt for a cocktail dress that hits just above the knee or a long gown, depending on the formality of the occasion. Don’t forget to accessorize with elegant jewelry and a nice clutch.

Danish Fashion for Night Outs

Casual Danish woman's dress

For a night out in Denmark, the dress code can vary depending on where you’re headed. If you’re going to a trendy bar or restaurant, feel free to show off your style! Men can wear fitted jeans with a stylish shirt and a smart jacket, while women might choose a fun top paired with sleek trousers or a fashionable dress. 

Footwear is important, so opt for something stylish yet comfortable since you might be on your feet. A good accessory, like a statement bag or a piece of standout jewelry, can elevate your outfit and make you feel ready for a fun night out.

Danish Fashion Tips for the Weather

Denmark’s weather can be a bit unpredictable, so you’ll want to build a wardrobe that can handle whatever Mother Nature throws your way. You can read more about the Danish weather in this complete guide to the Danish weather.

Here’s how you can dress practically while still keeping that Danish style:

Invest in a Good Jacket

A solid jacket is a must-have for Denmark. Whether it’s a lightweight raincoat for those drizzly spring days, a warm wool coat for winter, or a casual denim jacket for summer evenings, having a few options will keep you ready for anything. When getting a jacket, look for neutral colors like black, beige, or navy -these will pair well with most outfits and won’t go out of style.

Layers Are Your Best Friend

With temperatures that can change throughout the day, layering is essential. You’ll often see Danes wearing a turtleneck under a sweater, or a shirt layered under a blazer. This way, you can easily adapt if the weather warms up or cools down. Think of it as functional fashion -keeping warm while still looking put together.

Comfortable Shoes Are a Must 

Denmark is a place where biking and walking are part of everyday life, which means that comfortable shoes are a necessity. Sneakers are a common choice, especially sleek, minimalistic designs in white or black. In the winter months, waterproof boots or sturdy leather options are a good call. But don’t worry, comfort doesn’t have to mean sacrificing style -you’ll find plenty of options that look as good as they feel.

The Best Danish Fashion Brands for Every Budget

When it comes to Danish fashion, you’ll find plenty of brands that cater to every style and budget. Whether you’re looking to invest in some high-quality pieces or want something more affordable, there’s something out there for you. Here’s a roundup of some of the best Danish fashion brands that fit all kinds of wallets, so you can look stylish without breaking the bank.

Affordable Finds

If you’re just starting out and don’t want to spend a fortune, there are several Danish brands that offer stylish yet budget-friendly options.

  • H&M: While it’s a global brand, H&M has roots in Sweden and is a favorite in Denmark. You can easily find everything from t-shirts to dresses without putting a dent in your wallet.
  • Vero Moda: Vero Moda has a great selection of fashionable women’s clothing that’s perfect for both work and play. Their styles are trendy yet practical, making it easy to create a chic outfit.
  • Only: Known for its casual, everyday wear, Only offers budget-friendly options that don’t skimp on style. Whether you’re after comfy jeans or cute tops, you’ll find plenty of pieces that can easily fit into your wardrobe.

Mid-Range

If you’re ready to invest a bit more in your wardrobe, there are some fantastic mid-range Danish brands that strike a balance between quality and affordability.

  • Mango: While it’s originally a Spanish brand, Mango is hugely popular in Denmark and often features collections inspired by Scandinavian minimalism. They offer chic clothing and accessories that elevate your everyday style without being overly expensive.
  • Selected Femme: This brand is all about effortless femininity. Selected Femme offers a mix of stylish pieces that you can wear for various occasions. The quality is solid, making it worth the investment.
  • Samsøe Samsøe: Known for its modern designs and quality materials, Samsøe Samsøe is perfect for those looking to invest in pieces that will last for years, all while keeping it stylish.

Luxury Labels

For those special occasions or if you’re looking to treat yourself, there are also some fabulous high-end Danish brands worth exploring.

  • Ganni: Ganni is one of the most sought-after Danish brands right now, and it’s easy to see why. Known for its bold prints and playful designs, Ganni pieces often become instant classics. They’re perfect for making a statement and are loved by fashion influencers worldwide.
  • By Malene Birger: If you’re looking for something truly luxurious, By Malene Birger offers sophisticated designs with a modern touch. Their collections often feature high-quality fabrics and unique silhouettes, perfect for building a timeless wardrobe.
  • Helmut Lang: This brand combines Scandinavian minimalism with edgy elements. Helmut Lang focuses on sharp tailoring and sleek lines, making it a go-to for those who appreciate modern, high-fashion aesthetics.

How to Accessorize Like a Dane: Scarves, Hats, and More

Danish fashion is all about the details, so don’t forget to accessorize! Scarves, hats, and gloves are essential in the winter months and can add a pop of color to an otherwise neutral outfit. When it comes to accessories, remember that less is definitely more. So, rather than piling on different pieces of jewelry, it’s better to choose one or two simple, high-quality pieces that can be worn every day.

Scarves

Danish fashion scarf

A large scarf can be a lifesaver on chilly days and adds a nice finishing touch to your outfit. Opt for oversized scarves in neutral colors like gray, black, or beige. These hues can match just about anything in your wardrobe. A soft wool scarf can add texture and warmth, while a lightweight cotton scarf can be a great layer for spring or autumn.

Hats

Beanies are popular in Denmark, especially during the winter months. Look for one in a solid color or a subtle pattern. A well-fitted beanie keeps your head warm without making you look too bundled up. You can wear it slouchy for a relaxed vibe or pulled down snugly for a more polished look.

In the summer, a wide-brimmed hat can protect you from the sun while also adding a touch of elegance to your outfit. Look for hats made with lightweight materials that are breathable.

Jewelry 

When it comes to jewelry, the Danish style leans toward minimalism. Instead of statement pieces, go for thin necklaces, hoop earrings, or simple bracelets. These understated pieces can add a touch of elegance to any outfit without overshadowing your overall look.

Bags

Many Danes prefer backpacks or crossbody bags for their convenience, especially for biking or walking around the city. Look for bags made from quality materials that can withstand everyday wear. A large tote bag will also come in handy for days when you need to carry a bit more.

Conclusion

As an expat in Denmark, you don’t need to overhaul your entire wardrobe to fit in. Instead, focus on choosing versatile pieces, investing in quality, and dressing for the weather. While it’s important to fit in, it’s also important to express your own personal style. Look for pieces that align with your tastes, and don’t be afraid to mix and match different styles and trends. Remember, fashion is all about having fun and expressing yourself.

By following these tips and incorporating some Danish fashion pieces into your wardrobe, you can blend in with the locals while still expressing your own personal style.

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